Research & Studies

How to Conduct an Incrementality Study for Meta Ads: A Step-by-Step Guide

How to Conduct an Incrementality Study for Meta Ads: A Step-by-Step Guide

For Meta ads, running an incrementality study can provide clear insights into the value your campaigns bring.

Incrementality
Jan 21, 2025
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Marketing
How to Conduct an Incrementality Study for Meta Ads: A Step-by-Step Guide

How to Conduct an Incrementality Study for Meta Ads: A Step-by-Step Guide

Incrementality
Jan 21, 2025
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AI Agents in Marketing Measurement: The Future of Data-Driven Campaigns

AI Agents in Marketing Measurement: The Future of Data-Driven Campaigns

Marketing
Jan 10, 2025
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Stella Case Study: The Absolute Easiest Way to Scale a $17m Dollar Ecommerce Brand Profitably in 2025

Stella Case Study: The Absolute Easiest Way to Scale a $17m Dollar Ecommerce Brand Profitably in 2025

Incrementality
Nov 5, 2024
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Step by Step Incrementality Testing Roadmap: A 90-Day Guide for Advanced Marketers

Step by Step Incrementality Testing Roadmap: A 90-Day Guide for Advanced Marketers

Incrementality
Nov 1, 2024
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The New Age of Marketing Measurement: AI Incrementality Testing

The New Age of Marketing Measurement: AI Incrementality Testing

Incrementality
Oct 30, 2024
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Why Geo-Lift Testing Alone Falls Short—And How Stella Ensures Accurate Incrementality Testing

Why Geo-Lift Testing Alone Falls Short—And How Stella Ensures Accurate Incrementality Testing

Incrementality
Oct 22, 2024
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